Soil Scout scoops Top Techpreneurs award

Soil Scout is delighted to announce that we have been awarded first place in the Agriculture category at the recent IoT Innovation World Cup®. The finals of the 13th Innovation World Cup® took place on the Industrial Start-up Stage at Hannover Messe, the world’s leading fair in industrial tech transformation, on Wednesday 1 June 2022.


Soil Scout’s CEO Jalmari Talola joined 14 other Top Techpreneurs who pitched their solutions live in front of an expert panel which included senior representatives from STMicroelectronics, Siemens, Würth Elektronik, and EBV Elektronik. Worldwide start-ups, scale-ups and innovative SMEs submitted their solutions that shake the future of the Industry 4.0, Energy & Safety, City and Agriculture sectors. +400 submissions from +65 countries, and only 3% of those made it to the finals.
The categories being judged were; Industrial IoT, Energy and Safety, City and Agriculture. The expert panel judged the winners based on the level of innovation, go-to-market approach, commercial potential and sustainability with the following winners announced: Industrial: XELA Robotics (Japan) – providing the human sense of touch to robots. Energy & Safety: Serinus Labs (US) – early warning sensors for lithium-ion battery safety. City: Vourity (Sweden) – embedded payments and Agriculture: Soil Scout (Finland) – wireless soil condition sensor.
In the agriculture category, Soil Scout was up against Felco (Switzerland) – a solution for precision viticulture and Naust Robotics (Denmark) – upgrading agriculture with autonomous drones.

Soil Scout CEO Jalmari Talola presents to the expert panel


Jalmari Talola commented; “We are delighted to have received this recognised award at Hannover Messe. IoT Innovation World Cup is widely known in their field of activity with different industrial IoT solutions that we’ve been following carefully for years. This recognition truly means a lot to Soil Scout and we hope it will bring us increased visibility as we introduce this unique solution further across Europe.
“Selection to the finals was already a major accomplishment for us and winning the Agriculture category among the most promising startup companies in Europe exceeded all our expectations.”

All of the category entrants and winners with their awards


Alexander Gerfer, CTO of Würth Elektronik added: “As always, a great Innovation World Cup Pitch and Award Ceremony® that brings together the most ground-breaking IoT techpreneurs, not only in the field of Industrial but also Energy & Safety, Smart City and Agriculture. They show numerous innovative ideas; and beyond that, they are capable of turning these ideas into valuable products with high commercial potential and market entry. The Innovation World Cup® finals at Hannover Messe is no doubt a great opportunity for corporates and IoT start-ups to meet and network, initiate collaborations and form strategic partnership.”
The 14th Innovation World Cup® is already open for submissions. Start-ups, scale-ups and innovative SMEs worldwide can take part for free.

For more information, visit: www.innovationworldcup.com

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James Baylis

Head of Creative Content at Soil Scout. With over 20 years experience in the design, media and photographic industries, James has a passion for promoting the Soil Scout solution through creative content and marketing.